As reported in the 24th edition of the Deloitte Football Money League (‘DFML’):
“The COVID-19 pandemic has provided an impetus for clubs to rethink and recalibrate their wider strategic objectives and business models to ensure a strong recovery from the current situation. In particular, the focus on both internal and external digital capabilities has necessarily accelerated as digital interaction quickly became the dominant way in which clubs could engage with their staff and fans.”
Just how much has the pandemic impacted teams revenue? The following chart provides more detail.
For the full report click here.
