Tag Archives: sports fans

It’s Just Not Cricket

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Source: Statista

The UK shares and absorbs so much popular culture from the United States – film, television, music – but there’s one area where the Brits are still far from convinced. As a new release from the Statista Global Consumer Survey shows, a majority of 54 percent of UK sports fans do not follow any of the U.S. sports leagues.

The most popular is one with close connections to home, too – Major League Soccer attracts 22 percent of those interested in professional sports. It’s down hill from there though, with the NHL inspiring just 4 percent of the respondents. The NFL, MLB and NBA also fail to crack the 20 percent mark. Outside of the States and the UK, these leagues, the biggest overseas following uncovered in the survey was in China, where an impressive 60 percent said they are fans of the NBA.

It's Just Not Cricket Infographic

Which U.S. Sports Do Other Countries Follow?

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Source: Statista

U.S. sports leagues were long seen as something only Americans could be into, but this has been changing. The Statista Global Consumer Survey content special on sports and fitness now reveals what U.S. sports leagues people from other countries follow most often.

While American football and baseball remain more U.S.-centric obsessions, sports fans in the UK, Germany and China were more likely to follow the National Basketball Association league. Especially in China, urban Chinese said they were following the NBA at a higher rate than internet users in the U.S. itself.

Interestingly, fans from soccer nations UK and Germany were the most likely to follow U.S. Major League Soccer despite its mediocre reputation, showing that despite recent changes, old habits die hard. In China, which has also become a big market for soccer, MLS was the second most popular league behind the NBA.

In the U.S., the NFL still reigns supreme, followed by the NBA and MLB. MLS remained unpopular among Americans with just 13 percent saying the followed the league.

Which U.S. Sports Do Other Countries Follow