Tag Archives: app

Los Angeles Football Club Partners with Satisfi Labs to Launch In Stadium Order-Ahead on Apple Business Chat

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LAFC enables conversational commerce for fans through Apple Business Chat powered by Satisfi Labs

Los Angeles, CA – July 18, 2019 (PRNewswire) Satisfi Labs and the Los Angeles Football Club (LAFC) announced today a new partnership to expand their virtual assistant platform, with Apple Business Chat, a new way for users to communicate directly with businesses using the Messages app on iPhone, iPad, Mac and Apple Watch. This new Order-Ahead offering is designed to enhance the fan experience at Banc of California Stadium, expanding upon an existing relationship between LAFC and Satisfi Labs forged in 2018, in which the team’s in-app virtual assistant, Olly, uses Satisfi’s AI-powered Knowledge Management Platform. LAFC is the first MLS team to utilize Apple Business Chat to enable conversational commerce.

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The new Order Ahead feature includes food and beverage pre-ordering, allowing customers to order and purchase food seamlessly in the chat flow and pick up their food at their convenience, ensuring customers never miss match time. The new feature is a collaboration between the LAFC, Satisfi Labs, Tapin2 and their concessionaire, Legends.

Until now, customers could only access Olly and LAFC’s deep knowledge base through the LAFC app. With the Satisfi Labs Knowledge Management Platform available on Apple Business Chat, customers can now communicate directly with LAFC’s Olly using the Messages app on any Apple device. Satisfi Labs ensures the information that’s available through the conversational search is accurate and engaging, improving the customer and event experience.

“We want our customers to feel in full control of their experience when they come to an LAFC match. Satisfi Labs has allowed us to provide a seamless, clean integration with Apple Business Chat, which gives us a powerful and engaging direct connection with our customers. The majority of our customers use iOS, and we always want to exceed their expectations when they come to see a match. Apple Business Chat makes communicating with LAFC as easy as messaging a friend, so we expect it will quickly become our customers’ preferred customer service channel.” said Christian Lau, Vice President of Information Technology.

“We’re excited to expand our offerings in AI conversational commerce with an organization that is forward-looking and always putting the customer first. We have seen incredible engagement and success with Olly. This new offering in The Banc of California Stadium, a state of the art facility, will continue the legacy of LAFC elevating the customer experience through valuable and successful interactions,” added Don White, CEO of Satisfi Labs.

To start an Apple Business Chat to Order-Ahead, customers can open their camera to scan a QR code in the stadium. A conversation with Olly will open instantly in the Messages app, and users can take their time responding when it’s convenient.

Apple Business Chat is available in beta for users and businesses worldwide and is built into iOS 11.3 and higher. For more information visit: apple.com/ios/business-chat. With Business Chat, customers can always reach a live person and are always in control of whether they share any contact information with a business.

About Satisfi Labs
Satisfi Labs is an AI-powered Knowledge Management Platform. Its technology makes brand data accessible and conversational. The platform powers chatbot, app, web and voice touchpoints. Satisfi Labs creates unique customer experiences for leaders in Sports, Entertainment, Tourism & Retail. More information can be found at www.satisfilabs.com.

ABOUT LOS ANGELES FOOTBALL CLUB (LAFC):
The Los Angeles Football Club (LAFC) is the newest MLS soccer club serving the greater Los Angeles area. Coming off a record-breaking inaugural season, LAFC is dedicated to building a world-class soccer club that represents the diversity of Los Angeles and is committed to delivering an unrivaled experience for fans. LAFC’s ownership group is comprised of local leaders and innovators of industry with intellectual capital, financial prowess, operations expertise and success in the fields of entertainment, sports, technology and media. LAFC is invested in the world’s game and Los Angeles, constructing and developing the 22,000 seat Banc of California Stadium and a top-flight training center on the campus of Cal-State Los Angeles. For more information about LAFC, visit www.LAFC.com and www.LAFC.com/presskit.

Media Contact:
Renee Rossi
Renee@relativity.ventures
+1-908-872-3452

GOLF.com Launches “Play With The Pros”

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Advanced Artificial Intelligence (AI) technology powers industry’s first two-way, personalized instruction platform

New York, NY – Sept. 17, 2018 (PRNewswire) GOLF.com today announced the launch of “Play With The Pros,” the golf industry’s first Artificial Intelligence (AI) technology for golf instruction. GOLF.com’s innovative new instruction platform will enable millions of golfers to immediately connect to a world-class golf teacher who will personally analyze a student’s golf swing and provide two-way golf instruction anytime, anywhere.

Golf Logo

The underlying Play With The Pros technology is called SwingAI. SwingAI uses artificial intelligence to accelerate a teaching pro’s ability to analyze and identify problems with a users’ swing. This information is then personally scored by the instructor, resulting in an interactive and personalized lesson plan designed to correct swing issues and advance a player’s overall game.

GOLF.com’s innovative new Play With The Pros instruction platform enables golfers to immediately connect with a world-class golf teacher to personally analyze a student’s golf swing and provide two-way golf instruction anytime, anywhere. (PRNewsfoto/GOLF.com)

Play With The Pros will also power leading golf instructors around the world, enabling them to scale their business and work with players of every skill level, in any location.

Tom Beusse, CEO of GOLF magazine and the GOLF.com website, said: “GOLF.com is our digital gateway to all things golf—from top-line journalism, to equipment and instruction, to travel and golf destinations. We are pleased to add this innovative Play With The Pros feature to the site, to further enhance the experience of golfers at all levels using the latest technology.”

The golf industry is going through a digital transformation that provides golfers a better user experience directly related to game improvement,” added Rick Geritz, CEO of SwingAI. “When players improve, they play more, buy more, and grow the entire game.”

Golf Teachers Highlight Value

Leading golf instructors that have used Play With The Pros believe GOLF.com’s new feature will radically improve golf instruction.

Kellie Stenzel, GOLF.com’s senior instruction advisor said: “Play with the Pros, powered by GOLF.com, will allow golfers to have access to the top teachers throughout the United States and the world. Each golfer will receive a personalized roadmap to success in an understandable and personalized lesson plan.”

Ms. Stenzel added: “Play With The Pros is a personal two-way instruction experience that gives me constant communication with my students, to monitor their progress and improvement in real time. Video can be uploaded from any smartphone, and the artificial intelligence (AI) engine helps me provide each student the most relevant information specific to improving their game.”

Carol Preisinger, 2017 LPGA Teacher of the Year and a GOLF Magazine Top 100 Teacher in America, said: “Play With The Pros is a transformative moment for golf instruction. The Artificial Intelligence engine allows me to rapidly create and manage the lesson plans of thousands of golfers simultaneously, resulting in game improvement that is affordable, accessible and on a player’s schedule. As a teacher, this allows me to help thousands of players worldwide.”

To experience Swing AI technology, subscribe to Play With The Pros on the GOLF.com website.

About GOLF

GOLF, including GOLF magazine, the GOLF.com website and associated social media platforms, is the premier digital and print platform for all things golf. Reaching an audience of 8 million golfers across its digital, print and social platforms, GOLF’s celebrated franchise includes the GOLF Top 100 Courses (including World and U.S. editions), GOLF’s Top 100 Courses You Can Play, GOLF’s Top 100 Teachers in America, the GOLF Fix Finder app, and GOLF Films productions. With innovative content on equipment, instruction, travel and lifestyle, GOLF is the definitive voice of the sport on and off the course, dedicated to enhancing every golfers’ enjoyment of the game.

About SwingAI

Golf instruction has changed forever. Your mobile phone camera is now your golf coach and golf instruction is now about you, your goals, your swing, and your schedule. SwingAI provides you a AI driven two-way, on demand golf instruction experience from the world’s top golf instructors, anytime, anywhere. Your golf swing is personally analysed and assessed producing a custom lesson plan and interactive teaching experience to help achieve your golf potential, SwingAI, Artificial Intelligence for golf instruction. For more information, visit playwiththerpros.us.

Contact:

Jim Haggerty – Jhaggerty@prcg.com
Isaac Benjamin – Ibenjamin@prcg.com
PRCG|Haggerty
(212) 683-8100