Monthly Archives: August 2019

How Can You See Fan Activity From Your Community?

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One of the most useful features of Follr Communities is daily, weekly or monthly emails that detail new members, content and activity.

These emails allow you to see:

  • Activity
  • Vouches
  • Connection Requests
  • Connections Accepted
  • Post Activity
  • Message
  • Profile
  • Follows
  • Rewards
  • News & Offers
  • Community Activity

To set up your notification preferences simply log into your account and then click your profile image top right. Click ‘My Account’:

then click ‘Notifications’ to see all of your choices and options:

Of course you can always opt out of the notifications if you don’t want to know what is going on 🙂

Premier League Shirt Sponsorship: An Ever Safer Bet

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Source: Statista

If you’ve watched a Premier League game on TV in the UK over the last few years you will have undoubtedly been met with such phrases as ‘bet in play now’, ‘latest live odds’ or ‘£50 free bet’ during the half-time break. Gambling has of course always gone hand in hand with sport but the rise and development of modern betting culture in football has been particularly interesting to observe.

Even when the game is running, viewers are exposed to the advertising efforts of gambling firms looking to gain an edge in this fiercely competitive market. In recent years, one avenue exploited more and more has been shirt sponsorship. Behind only perhaps the renaming of a stadium, the centre of a team’s jersey is prime advertising real estate. As this infographic shows, in the upcoming 2019/20 season, exactly half of the teams in the Premier League will have a main shirt sponsor from the gambling industry – back in 2013/14, this stood at 15 percent, equating to just three teams.

More information can be found in Statista’s free European Football Benchmark.