FIFA World Cup Winner Christian Karembeu to Change The Sports Sponsorship Industry

Christian Karembeu joins SPONSOR.ONLINE as advisor and investor

Beckenried, Switzerland – June 26, 2019 (PRNewswire) Swiss-based digital sport sponsorship marketplace SPONSOR.ONLINE, which was launched at the beginning of this year and is already used by over 150 professional football clubs and 50 global brands, is excited to announce a prominent new investor and advisor, Christian Karembeu (48), a former World and European Champion who will strengthen the Swiss platform team with immediate effect.

SPONSOR.ONLINE is revolutionising the sports sponsorship industry. “In today’s highly complex, extensively technology-driven environment, making something simple and easy to use is the key to success,” says Karembeu. Further principles of the platform are fairness and transparency.

The 53 times French international is convinced of the success of the digital sport sponsorship marketplace, explaining: “SPONSOR.ONLINE will help the sports industry to take the financial streams to a completely new level by making the existing market more efficient, reducing transaction costs and even creating new market possibilities.”

The platform already serves more than 150 professional football teams from Europe and represents over 50 global brands that are active in football sponsorship. “There are plenty of new clubs and sponsors following every week; there are more and more sponsorship contracts being signed and the total value of inventory offered is growing every day,” continues Karembeu. “We have the potential to change the world here, and I would be more than happy to share my passion with other investors who want to join us on our journey.”

https://www.sportpresseportal.de/news/10635

An exclusive interview with Christian Karembeu is available at:

https://www.sportpresseportal.de/news/10634

About Sponsor.Online

SPONSOR.ONLINE is a digital marketplace for sport sponsoring, where professional football clubs and brands connect with each other. The company was founded in Switzerland in 2017.

Contact for queries:

Maximilian von Portatius Managing Director
SPONSOR.ONLINE AG
Buochserstrasse 86 – CH 6375 Beckenried
T:+41 41 530 11 30
max@sponsor.online

LinkedIn: www.linkedin.com/company/sponsor-online
Twitter: https://twitter.com/SponsorOnline

Press Contact:

Alison Lancaster,
0330 043 1216
enquiry@atmedia.co

Roger Federer Is the King of Athlete Endorsements

When the defending champion Roger Federer stepped on the Center Court at Wimbledon for his first round match on Monday, many spectators had to look twice before realizing it was indeed the 36-year-old Swiss stepping onto the court. It wasn’t a new haircut or a beard that threw them off, but Federer’s unfamiliar outfit: for the first time in his professional career, the Swiss maestro wasn’t dressed in Nike. Instead Federer wore gear made by the Japanese brand Uniqlo.

To insiders the switch to Uniqlo didn’t come as a total surprise, because it was well-known that Federer’s Nike contract had expired in March. However, he still wore his Nike gear in the Wimbledon warm-up tournaments of Halle and Stuttgart as well as in training in London, so many had assumed that a deal had been reached after all. Apparently it hasn’t and Uniqlo decided to reveal its surprise coup at Tennis’ biggest stage: Wimbledon.

According to industry chatter, the 10-year Uniqlo deal is worth $30 million a year to Federer, which is probably unprecedented for an athlete at Federer’s age and stage in his career. However, thanks to his sustained success and his flawless demeanor off and (mostly) on the tennis court, Federer is almost universally beloved, which is probably why Uniqlo (and many other companies) decided to sign him regardless of his age. As the following chart illustrates, no other athlete made more money with endorsement deals over the past year than Federer did. According to Forbes, his partnerships with companies such as Mercedes-Benz, Rolex, Moet & Chandon, Jura, Wilson and others netted him $65 million in the 12 months ending June 1, 2018, dwarfing his prize money earnings of $12.2 million over the same period.