The Growing Impact of Social Media On Sports (Infographic)

Source: Betting Sites

The drastic change in the social media landscape over the last ten years has had a major impact on all aspects of our lives and sports industry is in no way an exception.

Today, sports events and social media go hand in hand. We’re witnessing an era where every team, league, or sports association has at least one social media profile where they announce all important information. Moreover, it became impossible to scroll down your Facebook, Twitter, or Instagram account during a major sports event and not have your news feed overwhelmed with information, real-time gifs, vines, or memes about it. Also, almost every sports event or show has a related hashtag which creates a relationship with the audience and brings a fast response. Athletes use social media to establish their name, communicate with their fans, announce their activities, and even promote brands and make money, as they have millions of followers.

The infographic below, created by the Betting Sites team, will help you understand the growing impact of social media on sports and learn many interesting facts that you probably didn’t know.

The Steady Rise of Podcasting

Source: Statista

Over the past decade, podcasts have seen a steady rise in popularity. According to Edison Research, 6 in 10 Americans are now familiar with the term “podcasting” and 4 in 10 have listened to a podcast themselves.

The podcast’s rise in popularity clearly coincides with a general increase in digital media consumption, specifically on mobile devices, but it was also helped by the fact that the selection of quality podcasts is virtually limitless these days.

Covering anything from politics and sports to pop culture and investigative journalism, both major media organizations and independent producers are embracing podcasts as a way to reach an engaged audience with long-form content.