Follr Support Series – How To Find Fans and Supporters Clubs

Follr contains community Websites for every sports team imaginable, soccer (AKA football), football (aka football), basketball, hockey, baseball and many other professionals, organizations and interest groups associated with the industry. The question is; how do you find one?

Please follow these steps – if you have additional questions give us a call on:

(888) 201-5160

or email:

info@follr.com

Step 1:

After you log into your Follr account you will see the Activity Screen:

Follr Support - Community Discovery 1

Step 2:

This screen highlights two places to find new communities:

(i) From the top menu you can click on “Communities”:

Follr Support - Community Discovery 3

(ii) In the right panel you will see “Discover Communities”:

Follr Support - Community Discovery 2

Let’s look at both.

Step 3:

If you click on “Communities” from the top menu you see a page that by default shows you the communities you are currently a member of:

Follr Support - Community Discovery 4

To discover new communities simply click on the “Find Communities” button:

Follr Support - Community Discovery 5

and then type any word into either the “Search by Name” or “Search by Tag” fields:

Follr Support - Community Discovery 6

As you enter text the results filter automatically:

Follr Support - Community Discovery 7

You can click on any of the search results and join the community. There isn’t a limit on how many communities you can join.

Step 4:

If you click the “More >>” link under the “Discover Communities” section in the right panel you go to the same page and through the same process as detailed in ‘Step 3’ above but there is an extra layer of help – a popup that provides details about a specific community:

Follr Support - Community Discovery 8

Again there isn’t a limit on how many communities you can join.

Follr Support Series – Discovering New Communities

Follr contains community Websites for every sports team imaginable, soccer (AKA football), football (aka football), basketball, hockey, baseball and many other professionals, organizations and interest groups associated with the industry. The question is; how do you find one?

Please follow these steps – if you have additional questions give us a call on:

(888) 201-5160

or email:

info@follr.com

Step 1:

After you log into your Follr account you will see the Activity Screen:

Follr Support - Community Discovery 1

Step 2:

This screen highlights two places to find new communities:

(i) From the top menu you can click on “Communities”:

Follr Support - Community Discovery 3

(ii) In the right panel you will see “Discover Communities”:

Follr Support - Community Discovery 2

Let’s look at both.

Step 3:

If you click on “Communities” from the top menu you see a page that by default shows you the communities you are currently a member of:

Follr Support - Community Discovery 4

To discover new communities simply click on the “Find Communities” button:

Follr Support - Community Discovery 5

and then type any word into either the “Search by Name” or “Search by Tag” fields:

Follr Support - Community Discovery 6

As you enter text the results filter automatically:

Follr Support - Community Discovery 7

You can click on any of the search results and join the community. There isn’t a limit on how many communities you can join.

Step 4:

If you click the “More >>” link under the “Discover Communities” section in the right panel you go to the same page and through the same process as detailed in ‘Step 3’ above but there is an extra layer of help – a popup that provides details about a specific community:

Follr Support - Community Discovery 8

Again there isn’t a limit on how many communities you can join.

“Managing Online Risk: Apps, Mobile, and Social Media Security” Book Released Featuring Stephen Fells

Deborah Gonzalez

Deborah Gonzalez

Managing Online Risk: Apps, Mobile, and Social Media Security“, authored by Deborah Gonzalez, is a definitive resource that provides an overview of the risk mitigation strategies, solutions and best practices to address liability and security concerns arising from corporate online and digital activity.

The book, based on content aggregation, seeks out and integrates the most recent and best information available. Chapter 3, “Reputation and Identity” includes an interview with Follr CEO Stephen Fells.

The book presents readers with tools and resources to better understand the security and reputational risks of online and digital activity, as well as information on how to mitigate those risks and minimize potential loss. The tools and resources include case studies; industry and expert profiles; lessons learned; overview of relevant laws, regulations, and professional guidelines by industry; sample policies, disclaimers and online community guidelines; and more.

In addition the book has a companion Website (www.mangingonlinerisk.com) that offers the latest updates and resources.

managing-online-risk-book-cover

The book contains ten chapters focusing on security and risk management concern in the digital and online environment. The chapters are:

Chapter 1: Risk Management Digital Style
Chapter 2: Internal and External Risks
Chapter 3: Reputation and Identity
Chapter 4: The New Workforce
Chapter 5: Big Data
Chapter 6: Approaches to Content
Chapter 7: Compliance
Chapter 8: Currency and Campaigns
Chapter 9: Digital Succession
Chapter 10: The Future of Online Security

To purchase the book visit Amazon.com.

Follr Rewards Feature: Monetize Your Community Management Efforts

You can generate revenue through your Follr online community in many ways. Sell event tickets, offer paid subscriptions to access exclusive content, and even earn money by inviting others to do the same. With Follr Rewards, monetizing your online community efforts is easy as A-B-C. You can also easily track your rewards right from your Rewards Program Dashboard:

Follr Rewards Program

Follr Guide to Rewards:

1. Share Your Link

Grow your network, save your friends money and earn Follr Dollars you can use for upgrades and add-ons.

2. Friends Join Follr

Earn Follr Score points for every signup from your link. Your friends receive amazing savings thanks to you! Earn 1 point for each registration, 2 points if you are a Pro member.

3. Friend Upgrades

If anyone you invited upgrades, you earn Follr Dollars you can use to upgrade to Pro or to buy an add-on domain name. Earn $2 Follr Dollars for each registration, $5 Follr Dollars if you are a Pro member. It’s that simple. Create your own Follr Community today and get earning!

Fool-Proof Guidelines for Online Community Building

Online Community Guidelines FollrBuilding an online community – whether it’s for your business, special interest, religious group, or even your child’s little league team – can seem like a constant uphill battle. If you’re struggling with your online community, or if you just want a few tips on how to enhance yours, we’ve got your all-you-need-to-know, comprehensive-yet-concise guide to online community building here. You’ll find tips on how to get started, what and when to post, and how to retain members/followers.

 

Getting Started

–               Once you’ve chosen your platform get to know the site by clicking around to other members’ profiles and communities. Take note of what you like and what you don’t like, a.k.a. learn from others’ mistakes.

–               Decide who your target audience is and don’t divert from it. Focus directly on this group of people and start following key prospective members on twitter and other social media outlets.

–               Search relevant hashtags and see what others are talking about around your topic or interest. This will tell you the kind of content you should start posting and discussing once you have your community up and running.

–               Keep in mind that building a following of members is not a one-time job. Keep searching and following, keep joining conversations and continue to invite key prospective people to your community. Shoot for one new active member per day.

–               Once you have a small community of members, start connecting them! Search their profiles for skills or interests they might have in common and encourage them to communicate with one another. If your followers see you as a connector who wants to help build their reputation and career, they’ll be more inclined to do the same.

–               When you get stuck, take a peek at this great list of Online Community Building Resources.

Posting & Engagement

–               Post content between 3-5 times per day and always once at the very least (yes, even if you’re on vacation!). Members want to see consistency and commitment.

–               Post original content – a link to your most recent blog post or, a conversation starter, etc. – at least once every other day, and post other relevant content often. Just make sure the source is credible and you’ve read the article in its entirety first.

–               ALWAYS respond to a member’s contribution with a thoughtful and gracious response.

–               Keep in touch with members who may become less active over time. Reach out and ask about a project their working on or a life event.

–               Frequent and meaningful Engagement is the key to scoring and retaining members. Keep at it no matter what and always be positive.

Member Retention

–               Offer thought-provoking content related to your topic of interest or business. Your goal is to make your community a staple of their online experience.

–               Try one of these 4 Online Community Engagement Ideas and see which one(s) your members respond to best.

–               Be candid. Put yourself out there. Tell the truth. Give members something they can relate to. They’ll feel more connected and feel drawn to keep checking in every once in a while to see what’s new.

Good Luck with your new online community!

Follr Features – Your Personal Profile Website

The Follr platform boasts many features – over the next few weeks we will be focusing on many of them starting with your personal Profile Website.

A Follr Personal Website is the single best way to represent yourself online. Tell your story, share your passion and thoughts, advance your career and build your network, all in real time.

It contain your links, content and background curated by you into a single location, a compelling presentation of who you are, told your way.

Digital Identity

For more information log into your account and start adding content today!

If I Google Your Name Right Now What Will I See?

Stephen Fells

Stephen Fells

More importantly, what will I think?

It’s not a matter of if you are googled (or binged or yahooooooooood!) it’s a matter of when. Let’s be real; someone, an employer, a client, a potential client and the NSA ( 😉 ) has already used a search engine to research you. So the question that needs to be asked; what did they see?

If you are job hunting, search engine results could (and increasingly do) determine if you get a job. It’s no secret that companies are using social media as part of the recruitment process. As Fox points out:

“It used to be that job candidates were judged on their resume, cover letter and references before the in-person interview. But now with social media, job candidates are being fully examined before even stepping foot into a human resources department”

Digital IdentityIt’s also no secret that résumés are less effective. In a January 2012 Wall Street Journal article Christina Cacioppo (of Union Square Ventures) stated:

“A résumé doesn’t provide much depth about a candidate. We are most interested in what people are like, what they are like to work with, how they think.”

How do Union Square Ventures find out “what people are like” and “how they think”? They “asked applicants to send links representing their ‘Web presence’, such as a Twitter account or Tumbler blog.”

An important fact to consider is that opinions about your professionally ability and personal character are being formed using your Web presence. How can you protect yourself? Some people simply opt out. They have decided that not engaging in the social Web will somehow protect them. Unfortunately it’s not as simple as that. Google’s own Chairman Eric Schmidt points out in his April 2013 book “The New Digital Age”:

“The true cost of remaining anonymous might be irrelevance.”

The good news is that you can protect yourself and shape those opinions. Here’s the proof; search for me and you will see my Follr Digital Identity Website is top of Google, number one organically. I’m OK with LinkedIn and Facebook coming in second and third because they represent part of my story (albeit a siloed portion of the whole thing). The important thing though is that you, Christina Cacioppo, Eric Schmidt and everyone else sees my version of my story:

Google Results

Still don’t think this is important? Schmidt has been very public on just how important this subject is:

“Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results”

He adds:

“The shift from having one’s identity shaped off‐line and projected online to an identity that is fashioned online and experienced off‐line will have implications for citizen, states and companies as they navigate the new digital world. [] Your online identity in the future is unlikely to be a simple Facebook page; instead it will be a constellation of profiles, from every online activity.”

Cacioppo was hired “After she complied a profile comprising her personal blog, Twitter feed, LinkedIn profile, and links to social-media sites Delicious and Dopplr, which showed places where she had traveled.” so let’s be really real. If you haven’t searched for your name online you need to now! And no matter what you find start telling your story today with Follr.